Previously I discussed some physical signs to follow to help you determine when someone is lying. However, these methods don’t really serve you against someone who can overcome their conscience, who has a really well rehearsed and tested lie or who is outright sociopathic. Particularly when you enter the world of business you will encounter people who make it their living to misrepresent themselves or their products and have become very accomplished at concealing the truth. And worst of all, people who simply don’t understand their position well enough to discuss it authoritatively.
Fortunately, there’s a solid train of thought you can follow to see through many of these deceptions, in the form of questions. You can either ask these outright (for example, when confronting a salesman or someone in a business setting where it’s socially acceptable to be a hard skeptic) or work them out in your own mind in your decision making process.
The first lie detecting question is “how do you know what you know?” Is is speculation or fact? And are their authorities someone you trust?
- “This project will take 6 weeks and cost $100,000″. How do they know this? Can I see the budget? What else might be involved that they haven’t accounted for?
- “We have the #1 product on the market” Whose opinion is this? Has there been a formal survey and who was the authority?
- “Studies reveal…” Whose studies? Who ran them and why? Were they commissioned by people who have a vested interest in the company? Especially watch out for this one in magazine articles and whitepapers – it’s very easy to skew results or take them out of context
The second question is about determining the counter argument. Every issue has more than one side, and anyone who’s researched their position will understand what the counter argument is.
- “What’s the counter argument?” In some situations, you can just ask this outright.
- “What are your biggest concerns and how will you address them?” Have they actually thought it through thoroughly.
- What would convince you to have a different opinion?” This helps to drill down to how well they actually know their position.
The third is “can I have more time to consider this?” Taking time to research it yourself is always a proper response and it protects you from the con artists who try to convince you that you have to act quickly in the hopes that you won’t notice the faults in your haste.
The fourth is “can you simplify the position?” Inflated languag, jargon and obfuscation are common tools to intimidate you – the bet is that you’ll be too proud to admit you don’t understand what you’re talking about. If you don’t understand something that’s said, ask for it to be explained in simpler terms. And you can tear a sales pitch down to meaningful conversation with a few comments like “by inherent redundancy, do you mean your product has a backup power supply? And if so, can you speak plainly next time?”
And finally, ask about the things you take for granted, particularly with salesmen. Don’t assume that you know what their definition of “extended warranty” means. Don’t assume the product comes with necessary peripherals. Don’t assume the business follows standard credit terms. Plenty of people rely on your faulty assumptions to make the sale. Ask.
Of course, no line of questioning is foolproof, but with a little common sense you can work to prevent the professional liars out there from taking advantage of you.